Comrce acquires sellerbarcamps: Proven event format remains the same

Sep 25, 2025

comrce, the software hub for e-commerce solutions, has adopted the popular event format sellerbarcamps. In close cooperation with Timo Bock, the previous organizer, the sellerbarcamps will continue to rely on the proven concept, which is very popular with retailers.

After 20 seller barcamp events, the format is a matter close to my heart. While I'm coming out of the Amazon bubble, the comrce group is bringing in its multichannel expertise — a perfect addition to further develop the event and connect the e-commerce community even more closely.“, says Timo Bock, founder of the sellerbarcamps event format.

The concept of sellerbarcamps remains unchanged: At the beginning of the day, participants independently set the agenda by proposing topics for sessions such as lectures, discussions or workshops. Each session lasts 45 minutes and is followed by a 15-minute break. 3-4 parallel sessions take place every hour, which are flexibly adapted to the current interests and needs of participating sellers.

Another hallmark of sellerbarcamps is the open-space format. There is no pre-defined list of speakers. Instead, participants determine the content on site. This approach promotes a direct exchange of knowledge and avoids the focus on promotional presentations.

With the takeover by comrce, COMRCE tools will also be present as sponsors. “We are really looking forward to meeting retailers at SellerBarCamps and getting in touch with them. As a sponsor, we support a format that enables knowledge transfer and networking on equal terms,” says Renée Lauer, Head of Marketing at comrce.

The sellerbarcamps have established themselves as one of the most innovative formats on the e-commerce scene. With the takeover by comrce, the event will be continued and strengthened by the integration of COMRCE software solutions. The first event under the new sponsorship will take place in Stuttgart on April 3, 2025. Further information and registration (will be activated soon) can be found at sellerbarcamps website be found.

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